I’ve published ten books (not counting follow-up editions of various titles). Nine are still in publication.
Of those nine books, one of them generates 45% of the total revenue — almost as much as the other eight books combined. Prior to publishing the book in question, I would never have guessed that it would be so much more successful than the other books. And I’d bet that if you were to guess which book it is, you’d have a roughly 8/9 chance of getting it wrong.
One might say that publishing books is “more art than science.”
This week, Michael Batnick takes a look at the “more art than science” concept.
- More Art than Science from Michael Batnick
Other Recommended Reading
- Your Professional Decline Is Coming (Much) Sooner Than You Think; Here’s how to make the most of it. from Arthur Brooks
- “Rate of Return of Everything” — Line Charts from Steve Nelson
- Medicare is Not Automatic from Jim Blankenship
- The Case for a Financial Transaction Tax from Michael Edesess
- Social Security Faces a Shortfall. Your Future May Rest on Demanding a Fix from Jeff Sommer
- Congress Approves IRS Reform Bill, Drops Free File Language from Alistair Nevius
Thanks for reading!